{"id":9368,"date":"2024-09-27T11:45:41","date_gmt":"2024-09-27T09:45:41","guid":{"rendered":"https:\/\/brands.golazo.com\/?p=9368"},"modified":"2024-09-27T13:04:59","modified_gmt":"2024-09-27T11:04:59","slug":"golazo-brands-en-fc-afkicken-lanceren-podcast-de-beslissers-in-sportmarketing","status":"publish","type":"post","link":"https:\/\/brands.golazo.com\/nl\/nieuws\/golazo-brands-en-fc-afkicken-lanceren-podcast-de-beslissers-in-sportmarketing\/","title":{"rendered":"Golazo Brands en FC Afkicken lanceren podcast: De Beslissers in sportmarketing"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"9368\" class=\"elementor elementor-9368 elementor-9359\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-850be35 e-flex e-con-boxed e-con e-parent\" data-id=\"850be35\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bc8add7 elementor-widget elementor-widget-text-editor\" data-id=\"bc8add7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>FC Afkicken-host Neal Petersen en Guido Klomp, directielid van Golazo Brands duiken voor deze nieuwe serie in de wereld van sport en business. Ze gaan in gesprek met beslissers en invloedrijke figuren in de sport \u00e9n het bedrijfsleven. Hoe versterken hun merken elkaar? De podcast biedt waardevolle inzichten en inspirerende verhalen voor sportliefhebbers, vakgenoten en marketing-professionals.<\/p><p>Actuele thema\u2019s binnen de sportwereld, trends in sportmarketing, de groei van sportevenementen en natuurlijk sportsponsoring worden aangestipt \u2013 met als leidraad hoe sport en business elkaar be\u00efnvloeden en versterken. Naast directeuren en bestuurders, sluiten ook regelmatig atleten en experts uit de sportindustrie aan.<\/p><p><strong>PSV en Brainport Eindhoven<br \/><\/strong>Hoe krijg je je merknaam op een voetbalshirt, zonder daarvoor te hoeven betalen? In de eerste aflevering vertellen Frans Janssen, commercieel directeur van PSV, en Paul van Nunen, directeur van Brainport Eindhoven, over een van de meest unieke sponsorships in de wereld. Een consortium van bedrijven &#8211; ASML, CSU, Jumbo Supermarkten, Philips, Swinkels Family Brewers en VDL Groep \u2013 dragen samen bij om de naam van een regio op de kaart te zetten. Het gesprek belicht de keuzes van de voetbalclub, de bijzondere werking van dit ecosysteem en het belang voor de Brainport-regio. Frans Janssen: \u201cVeel clubs en sportbonden kloppen bij me aan. Ik zeg tegen iedereen: het moet in het DNA van de regio zitten om een samenwerking als deze aan te kunnen gaan. Het is nogal iets, jezelf wegcijferen voor een groter belang.\u201d Natuurlijk ontbreekt een korte vooruitblik op de toekomst niet.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6b8d769 elementor-widget elementor-widget-video\" data-id=\"6b8d769\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/youtu.be\\\/nByC7K8vyR0&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>FC Afkicken-host Neal Petersen en Guido Klomp, directielid van Golazo Brands duiken voor deze nieuwe serie in de wereld van sport en business. Ze gaan in gesprek met beslissers en invloedrijke figuren in de sport \u00e9n het bedrijfsleven. Hoe versterken hun merken elkaar? De podcast biedt waardevolle inzichten en inspirerende verhalen voor sportliefhebbers, vakgenoten en [&hellip;]<\/p>\n","protected":false},"author":23,"featured_media":9373,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[117],"tags":[],"country":[121],"class_list":["post-9368","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","country-nederland"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Golazo Brands en FC Afkicken lanceren podcast: De Beslissers in sportmarketing - Golazo Brands<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/brands.golazo.com\/news\/golazo-brands-and-fc-afkicken-launch-podcast-the-decision-makers-in-sports-marketing\/\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Golazo Brands en FC Afkicken lanceren podcast: De Beslissers in sportmarketing - Golazo Brands\" \/>\n<meta property=\"og:description\" content=\"FC Afkicken-host Neal Petersen en Guido Klomp, directielid van Golazo Brands duiken voor deze nieuwe serie in de wereld van sport en business. 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