Betcenter

Freestyle vs Futsal Challenge

Campaign, Activation, Digital

Belgium

Make sports count

Episodes
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Unique reach on social media
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Projected return on ad spend
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To reinforce Betcenter’s role as key partner of Belgian futsal and connect with futsal fans, Golazo Brands Belgium created a 13-part long content web series entitled “Betcenter Freestyle vs. Futsal Challenge”. The main objective of the content series was to highlight the urban nature of the sport & promoting the clubs and players of the Betcenter Futsal League. 

Through a tactical digital campaign (on social media and via influencers), we successfully managed to reach all Futsal enthousiasts in Belgium and drive a strong ROAS for Betcenter.

 

The role of Golazo Brands Belgium?

  • Creative concept development & campaign management
  • Script writing & production of the online video series and derived content.
  • Creation and execution of a 13-week campaign using influencer marketing & social media advertising.
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