IOC and Partnerships
Golazo has 9 years’ experience working with the IOC directly for their clients as well as in partnering with other businesses, e.g. local PR businesses or digital agencies to support best outcomes for the client’s needs.
Key elements in our cooperation are our focus on open communication, ensuring clear inter-group roles & responsibilities with strong project management and remaining steadily solution orientated.
Think global, act local
As international consultancy agencies go, we are unique in that we have well supported our International customers on a European and local in-country level for years with agile project management & balanced global/local expertise. We support the specific needs & campaign activations of each market while also helping to keep everyone on track to reaching the European wide objectives of their partnerships.
Services:
- Project Management
- Activation
- Campaign
- Strategy
Credits:
- Golazo Brands International
Objectives
Drive product and brand awareness in saturated market through “Prepared To Perform, No Matter What” Campaign and focus on:
- Olympic TOP partnership leveraging Tokyo 2020 Games
- Bridgestone as a leader in tyres
How we did this:
- Partnered with 21 Iconic Olympians as their Ambassadors on their journey towards Tokyo 2020.
- Brought campaign directly to the customers through strategic events: "Think global, act local"
- Multi-channel brand campaign including SoMe and ATL platforms
- Activating Bridgestone's "Follow Your Dream, No Matter What" philosophy to make the bridge to Olympians and Tokyo 2020 despite COVID regulations and restrictions
